If Hank Cardello’s challenge is met, everyone could lose 5 pounds without dieting! Hank guiltily admits that he was the “invisible guy” who got us to buy more high-calorie, high-fat foods. Now he’s reformed and on a mission to make food healthier and safer.

His book, LEFTOVERS (HarperCollins, 2008), attacks America’s obesity crisis with a “Stealth Health” plan of affordable, original solutions to transform the food industry. He says:

• The food industry is slowly killing its best customers and must change to survive.

• We must force food makers to provide safer food like
we forced auto makers to provide safer cars.

• Healthier foods can still be affordable and delicious.

• If these changes aren’t made, life expectancies may actually decline.

Ask Hank:

• Why do some call you the Ralph Nader of the food industry?

• What’s new in food science that will change how we eat?

• Will we ever get a healthy French fry?

• What’s the biggest surprise about what’s making us so fat?

• Is a “sin tax” on junk food in America’s future?

CREDENTIALS: Hank Cardello is chairman and CEO of Source Food Technology, Inc. His 30-year background in the food industry includes high-ranking positions with companies including Sunkist, Coca-Cola and General Mills. A featured speaker at new business and industry forums, he currently sits on the board of Hormel Health Technology.

AVAILABILITY: NC, nationwide by arrangement
and via telephone
CONTACT: Judy Safern, (972) 392-5175 (TX); Judy@leadingthinkers.com